Last Friday at exactly 6:29 pm, my publisher sent off my manuscript to the printer. And exactly one month from then, my book will be launched. And right now I’m feeling overwhelmed with thoughts of what should I be doing to get ready, and even if I know what things I should be doing, will I know how to do them?
When the book I co-authored, Blue Collar Women, came out in 1994 I don’t remember doing anything to market the book. My co-author had done the research so she did a few radio interviews and that was it. She used the book in her college classes, but other than that, sales were poor. I certainly don’t want to have a repeat of that poor success. With that book I didn’t even get fifteen minutes of fame.
So far in preparation for my new book’s launch I’ve actively participated in Facebook – I have a friend page, I have a fan page, I joined two poetry groups, I joined a group of other parents who had an adult child die, and I regularly comment on pages related to my book’s subject – most notably The Compassionate Friends. And I’m on all of these pages every day in one way or another.
I also have a Twitter account though instead of using Twitter directly I have my blog and fan page posts appear on Twitter. Perhaps I need to change that, and comment on Twitter a few times a day as well.
I also have a blog that I post to at least three times of week. Usually my posts relate to my book, but once in a while I like to share about my family and post the photos I take when I walk along the ocean.
And, that’s not the end of it – at least for the short term.
We need to finish the Book Trailer.
I need to create a Press Kit that I’m happy to say, my friend with PR experience has offered to do for me.
I need to follow up with the Easy Reader local newspaper about the article they promised to do for me. And that reminds me there a couple of other publications to contact about getting articles in them as well.
And, right at this moment I need to start planning my first booksigning event. I’m going to do a little research. I’m going to attend a couple of other signings going on at the Pages bookstore to find out how other authors do these things. I imagine I have a lot to learn out there.
Plus, my husband says he’s going to plan a launch party to be held at our home on Mother’s Day – launch day. I hope he’ll invite all of you to come.